The Exceptional Experiences Program will promote high-quality, authentic, and market-ready experiences that reflect the Newfoundland and Labrador tourism brand.
Government has given slightly more than $445 thousand to Hospitality Newfoundland and Labrador to support their pan-provincial approach to promote the province’s world class tourism opportunities. The Exceptional Experiences Program will promote high-quality, authentic, and market-ready experiences that reflect the Newfoundland and Labrador tourism brand. It will capitalize on the opportunity to drive tourism visitation and spending by developing and marketing our unique experiential offerings. It will also promote a stronger tourism network with more operators working together, and a broader exchange of ideas and trends. The aim is to enhance the province’s reputation as a bucket-list destination and foster economic growth. Based on a preliminary review the partners are projecting this program will see close to 200 experiences reviewed and designated over the three-year period.
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