Mark Whelan says if everyone in North America switched to bottling their own wine, greenhouse gas emissions can be reduced by about two million tonnes, the equivalent of 400,000 cars.
Wine Butler is a 50 year old Canadian company based in Ontario that offers high-end quality wine for a lower cost since they recycle the bottle. CEO Mark Whelan says wine bottles account for up to 60% of total emissions of winemaking with one bottle totalling about five pounds of carbon dioxide emissions. He says clients make wine with them under a license, the wine is not taxed and most clients have been using the same bottle for decades. Whalen says the cost is about 70 percent less than costs at retail stores. He says if everyone in North America switched to bottling their own wine, greenhouse gas emissions can be reduced by about two million tonnes, the equivalent of 400,000 cars.
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